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Pita Pit x Lisa Carrington x NZ Beef & Lamb
Location
New Zealand
We teamed up with Kiwi Rowing Champion, Lisa Carrington, and Foundation NZ Beef & Lamb to showcase the quality of our food, the sourcing story, and how Pita Pit keeps a world champion athlete fuelled to achieve peak performance.
For Lisa Carrington, being active is an all-day, everyday thing. Eating nutritious, tasty food gives Lisa the energy to get the most out of her action-packed days. We worked with Lisa to create her perfect Pita and Salad as a limited time offering to drive foot traffic in-stores.
Bringing the partnership to life included exclusive menu development collaborations, short form video production, a social / digital campaign #FuelTheWayYouMove, and in-store takeovers.